Kering, which owns brands such as Gucci and Yves Saint Laurent, has filed a lawsuit in New York’s federal court against Chinese e-commerce giant Alibaba. The New York Times reported that the lawsuit states “several vendors from Alibaba’s sites have copied Kering brand names in products” that were then shipped to the U.S.
Alibaba is being charged with trademark infringement, counterfeiting, false representation, trademark dilution and racketeering by marketing, processing payments for and shipping counterfeit goods — including fake Gucci watches, bags and shoes and Yves Saint Laurent shirts.
“We continue to work in partnership with numerous brands to help them protect their intellectual property, and we have a strong track record of doing so. Unfortunately, Kering Group has chosen the path of wasteful litigation instead of the path of constructive cooperation. We believe this complaint has no basis and we will fight it vigorously,” Alibaba spokesman Robert Christie said in a statement.
fot. Saint Laurent SS15